NCT06969638NARecruitingAccepts Healthy Volunteers

Influence of "Likes" in Social Media Food Ads on Black and White Adolescents' Food Purchases - Study 2

NYU Langone Health

Start Date

4/29/2025

Completion Date

6/1/2027

Summary

This is a randomized trial to examine the influence of number of "likes"on social media food ads on Black and White adolescents' food purchases

Detailed Description

The aim of this randomized trial is to test the degree to which visual attention to racially congruent vs incongruent people, and/or number of "likes" in social media ads influence Black and White adolescents' food purchases.

Eligibility Criteria

Age Range: 13 years to 17 years

Inclusion Criteria: * adolescent (13-17 years of age) who identifies as only non-Latino White or only Black/African American; who logs into Instagram once daily; who can read and speak English Exclusion Criteria: \- participants who do not meet all criteria described above.

Interventions

BEHAVIORAL

Black Ads

BEHAVIORAL

White Ads

BEHAVIORAL

Many Likes

BEHAVIORAL

Few Likes

Interested in This Trial?

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Conditions

Food Selection

Locations

NYU Langone Health

New York, New York 11106

United States