Influence of Social Media Ads on Food Choice - Master Protocol
Start Date
3/16/2022
Completion Date
6/1/2026
Summary
This is a Master ClinicalTrials.gov Protocol for study 20-01796: Aim 1: Examining Influence of Social Media Ads on Black and White Adolescents' Food Choices - Study 1 (NCT05380505) Aim 2: A Randomized Trial to Examine the Influence of "Likes" in Social Media Food Ads on Black and White Adolescents' Food Purchases - Study 2 (NCT06969638) Aim 3: Comparing the Effects of Racial Congruence, "Likes," and Food Images in Social Media Ads on Adolescents' Caloric Intake - Study 3 (NCT06969651)
Detailed Description
The overall objective is to determine the extent to which racially congruent Facebook food ads influence adolescents' food purchases and actual caloric intake. The investigators are conducting three randomized controlled trials (RCTs). The first two aims involve 15-minute online surveys in which participants (Black and White adolescents) rate ads then complete a "food purchasing" task through a virtual vending machine. The third trial will involve an in-person, hour long lab study where participants will be shown ads while investigators covertly monitor their eye movements.
Eligibility Criteria
Age Range: 13 years to 17 years
Interventions
Racially Congruent Ads
Racially Incongruent Ads
Black Ads
White Ads
Many Likes
Few Likes
Black-Non Food
White-Non Food
Non Food-Many Likes
Non Food-Few Likes
Conditions
Locations
NYU Langone Health
New York, New York 10016
United States